by : Dian Anita Nuswantara & Jun Surjanti
(Dipublikasi pada : INTERNATIONAL SEMINAR & CONFERENCE Faculty of Economics Universitas Negeri Jakarta, November 5, 2010).
Abstract
It is believed that in order to start a good business, an entrepreneur will need economic understanding to choose among alternatives. To expand their business, an entrepreneur will also make hard business decision that requisite economic understanding. Because they not only use private capital, but might also employs publics.
This situation motivate universities to prepare youth entrepreneur that providing with sufficient economic understanding. But it is already known that teaching entrepreneurship is not an easy tasks since the students will face difficulty in visualize how to create business. This, encourage university teachers to find ways to deliver knowledge using appropriate learning strategy.
Simulation is expected to improve students understanding of entrepreneurship skills and finally motivate them to create new business using their knowledge. This study will try to investigate whether the simulation teaching strategy can improve students self confidence of being entrepreneur since they posses sufficient economic knowledge (economic literate).
The call for economic literacy
What is economic literacy? The United Nations Educational, Scientific and Cultural Organization (UNESCO) defines literacy as the "ability to identify, understand, interpret, create, communicate, compute and use printed and written materials associated with varying contexts. Literacy involves a continuum of learning in enabling individuals to achieve their goals, to develop their knowledge and potential, and to participate fully in their community and wider society." It can be said that students attain economic literacy if they can apply basic economic concepts in situations relevant to their lives and different from those encountered in the classroom (Salemi, 2005).
National Council on Economic Education (NCEE) identified 20 standards that explain what secondary school graduates should know about economics (see further at http://www.ncee.net/ea/standards). Indonesian Department of National Educational has also introduce standard of competence and basic competence for economic for high school but remain unclear for higher education. The NCEE’s cover broader concept than ours. In addition, in many cases, the NCEE’s have similarities with those in higher education. That is why, to measure the economic literacy of college students we employ NCEE’s. . . . . .
Artikel lengkap dikompilasi oleh/hubungi :
Kanaidi, SE., M.Si (Penulis, Peneliti, PeBisnis, Trainer dan Dosen Marketing Management).
e-mail ke : kana_ati@yahoo.com atau kanaidi@poltekpos.ac.id
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Enterpreneurship...Enterprener...Enterprenur....
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